BandwidthCamp: semi-daily ramblings on marketing, strategy, culture and research from a self-confessed geek

Netvibes + Technorati + PR = New Social Media Tool

Mash UPI was thinking today that with all the sites I subscribe to in my RSS feed and how there are almost to many to track for any one client. There must be an easier way. Netvibes is a great personal page creation tool. You can use it to keep track of anything (call it the ultimate RSS program for all online media). Technorati is great blog search engine.

What if you could combine them and use it to search for your client’s name, brand or product. Now, you are not just getting an influx of everything from del.icio.us, digg or your blog feeds, but a more refined search based on your criteria. You could add and delete items as you see fit as well. Then with a few clicks and some magic, it takes all your information and dumps it out in a report, online or offline, that your client can read and see all the online coverage you got for them.

1 Comment

Duane,

Thanks for your comments on my post tonight! With regard to this - I’m going to check out Netvibes. A friend and I are working on an interface for Delicious that uses their API but makes it easier to track and manage links. I may ask you to be a beta tester for us and get some feedback!

Thanks Again!
Doug

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