BandwidthCamp: semi-daily ramblings on marketing, strategy, culture and research from a self-confessed geek

Liar Liar Pants on Fire

Jobster LogoI’m not one to point fingers, but when you are Jason Goldberg of Jobster and you make the New York Times, for your blog, this past weekend, then there is not much else I can do but call you a liar. Mr. Goldberg used his blog to clue his employees in that they would be fired come early January.

Soon he was back online, musing on the subject of chief executives blogging, in a monologue that could have been written for “The Office.” “Why am I so comfortable blogging?” he asked. “Answer: transparency. Embrace it. Don’t run from it.” He promised that 2007 would bring a “whole slew of surprises.”

For a man who claims he love the transparency of blogging, he sure wasn’t the most honest with his employees or the readers of his blog. He kept brushing off their theory’s that some would be laid off and they were right all along. What is Mr. Goldberg going to do next?

Leave a Reply