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I’m not one to point fingers, but when you are Jason Goldberg of Jobster and you make the New York Times, for your blog, this past weekend, then there is not much else I can do but call you a liar. Mr. Goldberg used his blog to clue his employees in that they would be fired come early January.

Soon he was back online, musing on the subject of chief executives blogging, in a monologue that could have been written for “The Office.” “Why am I so comfortable blogging?” he asked. “Answer: transparency. Embrace it. Don’t run from it.” He promised that 2007 would bring a “whole slew of surprises.”

For a man who claims he love the transparency of blogging, he sure wasn’t the most honest with his employees or the readers of his blog. He kept brushing off their theory’s that some would be laid off and they were right all along. What is Mr. Goldberg going to do next?

Fast Company has a feature called Best Blogs: Social Calls. I started reading one of the blogs on there, Houtlust Nonprofit Advertising, and how it “…collects inventive video and print ads for nonprofits from around the world…”. I’m enjoying going through and seeing ads from around the world. That’s one thing that I love about the Internet more then anything else, how it creates this micro-global village and lets me see the world form my office chair. What do you think of the blog? Love it? Hate It?

PR Newswire and Technorati are partnering up and providing an in depth looking to the blog world. All press releases distributed over PR Newswire will include a button to Technorati, much like here, that shows which blogs are talking about that press release. You can check out the press release here.

I just finished reading Crispin Porter + Bogusky, Warren Berger’s Hoopla. It’s an intriguing looking into an ad agency from Miami that came from obscurity and became known as a household name for all things that this industry doesn’t stand for. I’m starting to see why this agency went left while everyone else was going right. An interesting passage form the book:

“…If they’re making compelling forms of communication that are actually useful to people, the money will come-in the form of increased sales for the clients and maybe even directly from the consumer. CP+B believes that in the days ahead, consumers may pay money for the stuff that the agency creates. If it seems odd to think of people paying for advertising, the point to remember is that it won’t be advertising; it’ll be an advanced, highly useful mutation thereof.”

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I wasn’t going to write about the iPhone, everyone seems to be doing that already for Apple, until today. Mark Evans brought up an interesting point:

So, what happened? Did Apple jump the gun too early - something that has some credence given the iPhone is six months away from actually seeing the light of day. What couldn’t Apple have waited another two or three months so that many of the sticky issues that have popped up in the past week couldn’t have been resolved? Did Jobs/Apple believe something dramatic had to be produced MacWorld?

Maybe Apple could have waited two or three months but then that wouldn’t have been Apple’s style for sure. No iPhone this year would have meant less wow at MacWorld.
Sure people would have still wrote about MacWorld, but not to the degree I see everyone, tech fan or not, writing about this phone. Even my friends on Facebook are getting into it. I’m not sure if you are right or wrong Mark, but either way this has been a very un-Apple like week for them indeed.