BandwidthCamp: semi-daily ramblings on marketing, strategy, culture and research from a self-confessed geek

Top Five Trends In Video Games

Just a quick post for today. JoyStiq has a piece from the Game Development Conference and where our industry is heading in 2007 and beyond. The top five trends in gaming are the following:

  1. Games are going to be used to build brands
  2. The rise of user generated game experiences
  3. The definition of games and gamers widens broadly
  4. Ads + games goes premium
  5. Licensing becomes less adhoc

You can check out the post and see what everyone has been saying. A lot of these trends have been talked about to death over the last year and make sense. I just wish there was something new to this list. What are going to be the trends in five or 10 years? That’s what I would want to know.

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