Kotaku Mentions my Gamasutra Column: Online PR: The Good, The Bad and The Ugly
Brain A over at Kotaku mentions my latest column. The comment sections light up as gamers debate the www.alliwantforxmasisapsp.com debacle as well as what all three console manufactors have been doing right and wrong in marketing, advertising and PR. I hope all three are reading what is going on and learn a lesson from this. The rules are changing and I love it.
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