BandwidthCamp: semi-daily ramblings on marketing, strategy, culture and research from a self-confessed geek

Online Gaming 2007: The Virtual Landscape

Once the Domain of Cellar-Dwelling Teenage Boys, Video Games Hook Fans From All Walks of Life

Ad Age has a mini break down of a new report from NPD about gamers and our demographic traits. Thought not a marketing/communication piece, it does play into demographics and maybe even phsycographics, which is important when you are marketing and communicating in this global world of ours. Check out the article and you night learn something.

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