BandwidthCamp: semi-daily ramblings on marketing, strategy, culture and research from a self-confessed geek

Archive for July, 2007

Google Enters In-Game Advertising

I’ve been meaning to write about this for a week now, but could never find the words to really put it in a good post. Google entering the in-game ad business says a lot about the proliferation of gaming to a mainstream entertainment force.

Kim Pallistez, Biz Dev for Microsoft Casual Games, posted on his blog [...]

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Why Launching a Brand on Facebook is like Gardening Part 2

Yesterday I shared part 1 of my piece on what I thought it took to launch a brand within Facebook. Today I wanted to expand on that and dig a bit deeper. Planning will be key for both your long-term and short-term success. You may not see results right way, but if you stick [...]

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Why Launching a Brand on Facebook is like Gardening Part 1

After being sick last week and having a great deal of quality time to let my thoughts bubble over. I’ve come back to this one metaphor “to succeed on Facebook with your social media goals, you’ve to treat your project like a garden”. BTW, I think this goes for online worlds like Second Life [...]

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PaRappa the Rapper is BACK!

The guys over at Threadless know how to throw a party or in this a cool video game related contest. They are honoring the beloved 90s character known as PaRappa the Rapper.
Look out for my article tomorrow on why launching a brand within Facebook is like gardening.

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Pirate Nintendo games on Facebook

ComputerAndVideoGames.com is reporting that you can now go on Facebook and add an application that lets you play pirated Nintendo Games. I bring this up not as a supporter of such unkind deeds, but because I think it’s a sign that Facebook could be the next big player as a social gaming platform.
I’ve been working [...]

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