BandwidthCamp

Last week has been crazy at work and there was more then a few items that caught my eye and mind last week in the research world. Here are a few of those things from the wired world:

Search Engine Land has a run down of the search engine sphere. Not to much has changed, but that’s expected. Check out the post.

iMedia Connection has a post about about the 18 - 34 male demographic and how to reach them. The 5 key steps are helpful but you’ll have to adjust for your brand.

Pew Research Nuggets #5 - Different Media Flavours for Different Media Needs

Pew Research Nuggets #1 - Consumption of News Media Trends

Here is the latest news and stories having an affect on our industry over the last week. Our readers share bookmarks with the BandwidthCamp community by tagging them BandwidthCamp on del.icio.us (a social bookmarking tool). If you’d like to participate, sign-up for delicious and share articles you think the community might find interesting. Enjoy some light reading over the weekend.

Game Marketing: What Compels Us To Click? 

FlowPlay Launches ourWorld, Virtual Space Built For Tweens

Virtual Worlds 2008 - The Evolution of Games and Social Networks: Virtual Worlds Everywhere

The Worst Social Media Ad Campaigns of 2007 (SXSW Coverage)

I love this new campaign by Sony for the PlayStation 3. This is a play off their very dark trend for the system. These pictures are done by ad firm BBDO Chile and surfaced on IBelieveInAdv.com. One of my favorite sites for a look at advertising on a global perspective.

The ads feature hidden PlayStation images….. if you look closely enough. Reminds me of my old Where’s Waldo days in elementary school. Click on the images for a larger view.

Advertising Agency: BBDO, Chile
Executive Creative Director: Joaquin Bascunan
Creative Directors: Cristian Schinadeerman, Emerson Navarrete
Art Director: Emerson Navarrete
Copywriter: Cristian Schinadeerman
Illustrator: Ricardo Salamanca
Photographer: Lautaro
Head of Art: Fernando Riveros

[Via IBelieveInAdv.com]

As part of the 30th Anniversary of Space Invaders, creater Taito is taking over Yahoo Japan. Word is that this was part of Taito’s April fool project to scare the Yahoo visitors, but the Space Invaders Yahoo page is still live. Go to the site before they take it down. Taito is collaborating with many brands to revive their brand as you can also check out the pillows over at Kotaku.

Here is the latest news and stories having an affect on our industry over the last week. Our readers share bookmarks with the BandwidthCamp community by tagging them BandwidthCamp on del.icio.us (a social bookmarking tool). If you’d like to participate, sign-up for delicious and share articles you think the community might find interesting. Enjoy some light reading over the weekend.

An Online Game So Mysterious Its Famous Sponsor Is Hidden

Kids Say “Too Much Emphasis on Brands”

ICE 08: Can Advergaming Spur Creativity?

Q&A with BioWare founders on “Mass Effect” and life at EA

Brands in kids and tween worlds & Brands in older worlds